Brand: EE
Campaign: 4GEE at Work
Year: 2019
Channels: Digital and Social
The Campaign:
The 4GEE Business campaign tells the story of how small and large businesses are using 4GEE to improve their productivity.
The first case study film shows how London's Air Ambulance to reduce response times by up to two minutes. Followed by how Renault’s Finance Director, Gilles Laroche gains an extra 5 hours per week when travelling and working remotely.
My Role:
I managed the launch of this campaign as the first campaign for EE in the business world. I worked with the business development team to identify 4G business customers to participate in the creation of a film to tell their story and how EE;s 4G is aiding the way they work. Along with building a dedicated home for a library of case study films across multiple sectors.